Developed and supported by a leading animal nutritionist.

Food meets and exceeds the requirements of adult dogs as determined by AAFCO (American Association of Feed Control Officials) and the RSA Product Registration no. Act 36 of 1947.
Food regulation standards met of the following international and national organisations:

  • AAFCO – The Association of American Feed Control Officials
  • Department of Agriculture – Act 36 of 1947
  • PFI – Pet Food Industry Association of Southern Africa
  • FEDIAF – European Pet Food Industry Federation
  • Trade of Metrology Act 9 of 2014